There aren’t a lot of people that know anything about the music industry and don’t know the name Jay-Z Carter. But behind every success person is a small army working tirelessly to maintain that level of success. For Jay-Z his army consists of ROC Nation executive Desiree Perez, or as Jay-Z says… Dez. In an industry that can be tough to businesses Dez knows how to hold her own. She is known for her determination and how to handle tough business decisions. She is one of Jay-Z’s most trusted and has earned that position with her years of loyalty and hard work.

Because of her amazing gift of contract negotiation Desiree is known at ROC Nation to insure their clients are receiving the very best available. It’s that power in the board room that has stars like Rihanna and Shakira on the top of their game. For the real game and Jay-Z’s love of sports, ROC Nation Sports was developed run by Desiree’s husband Juan. Dez is there to negotiate contracts with her special kind of magic that is bringing in the sports clientele. The kind of work that With a love of the deal and negotiating Dez is sure to bring ROC Nation Sports to new places.

Desiree Perez is maintaining a career in an industry that let’s face it, is really tough to make it in. She is a smart woman who has maintained every bit of her femininity while holding more than her own in a business that is predominately run by men. Jay-Z knows what he has in Dez and he isn’t taking any chances on losing his right hand in the boardroom. This is a merger of two minds that contributes to the rise of all things ROC Nation.

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